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Bringing Video to Unexpected Places and Products

Bringing Video to Unexpected Places and Products

by Mark West | Aug 19, 2025 | digital asset management, marketing, ROI, strategy

Video is no longer just for TV screens and social feeds. It’s becoming part of how we experience everything from the moment we walk into a space to how we interact with a product on the shelf. The challenge? A lot of teams still think video only works in a few,...
Video Impact: How to Inform, Involve, and Inspire

Video Impact: How to Inform, Involve, and Inspire

by Mark West | Aug 12, 2025 | digital asset management, marketing, ROI, strategy

When it comes to effective digital communication, three words matter: Inform, Involve, Inspire. At Aesend, we help you harness the power of video to fulfill your goals across your digital signage, social media, website, and beyond. Here’s how each objective shapes...
The New Era of Digital Signage: Moving Past Static Screens

The New Era of Digital Signage: Moving Past Static Screens

by Mark West | Aug 5, 2025 | digital asset management, marketing, strategy

Digital signage didn’t get to where it is today overnight. What started as a simple way to display images or looping text has evolved into an intelligent, dynamic medium that businesses use to engage customers, share timely information, and boost brand presence like...
How to Use User-Generated Content in Digital Signage to Boost Engagement

How to Use User-Generated Content in Digital Signage to Boost Engagement

by Mark West | Jul 29, 2025 | digital asset management, marketing, strategy, UGV

Why User-Generated Content Works If you want people to pay attention, give them something real. User-generated content (UGC) delivers authenticity in a way that polished brand messaging just can’t touch. It is content created by real customers, not marketers, which...
Unlock Growth with Digital Asset Management for Marketing

Unlock Growth with Digital Asset Management for Marketing

by Mark West | Jul 25, 2025 | digital asset management, marketing, strategy

Marketing teams are producing more content than ever. From campaign videos to product images, brand logos, and social graphics, assets are being created at a rapid pace. Without a system in place to manage these, things fall apart quickly.This is where digital asset...
Digital Signage: The Key to Better In-Store Customer Experience

Digital Signage: The Key to Better In-Store Customer Experience

by Mark West | Jul 25, 2025 | digital asset management, marketing, strategy

In an era where online shopping is fast and convenient, physical retail stores are challenged to offer something unique. To stay competitive, they must create a more engaging and memorable environment. That is where digital signage becomes an essential tool. It is not...
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Recent Posts

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