by Mark West | Sep 23, 2025 | digital asset management, marketing, ROI, strategy
Hardware + Content: The Obvious Costs Digital signage gets expensive fast. You’ve got your screens. Media players. Mounting systems. Maybe IT setup. Then there’s the content side: creative production, strategy, licensing, approvals. It adds up before the first asset...
by Mark West | Aug 19, 2025 | digital asset management, marketing, ROI, strategy
Video is no longer just for TV screens and social feeds. It’s becoming part of how we experience everything from the moment we walk into a space to how we interact with a product on the shelf. The challenge? A lot of teams still think video only works in a few,...
by Mark West | Aug 12, 2025 | digital asset management, marketing, ROI, strategy
When it comes to effective digital communication, three words matter: Inform, Involve, Inspire. At Aesend, we help you harness the power of video to fulfill your goals across your digital signage, social media, website, and beyond. Here’s how each objective shapes...